Pop Rocks is seen as a novelty candy for children,

But in world that’s making us feel numb, a candy that prioritzes sensation has something to offer people of all ages.

WARNING

The following video has been linked to:

  • Existential nausea

  • Despair

  • Gas

Stuck in traffic? Catch a feeling on the radio.

Awake in the middle of the night?

Collect Pop Rocks virtually:
*No Mobile Support*

Assets drawn and animated by Me
Coding supported by tutorials and Claude.ai

Train delay? Science shows people would rather shock themselves than do nothing for 15 minutes.

Art Director: Lorna Graham