Between You and Lowe’s

Lowe’s believes those messes don’t have to be other people’s business

For renters, home isn’t always where the heart is.

But it’s where they live.

And life get’s messy.

We understand accidents (Unlike your landlord).

Share your trouble on social, and we’ll help sweep it under the rug.

Then we sought out a partner.

An unbelievable individual to deliver a message of hiding the unbelievable

Lowe’s gets people through stressful mishaps.

Tragedy strikes at any time.

So will Lowe’s helping hand.

Art Director: Chen Li
XD: Gabby Reed-Carlock
Strategist: Lucas Gaitan
CBM: Jack Ziegler

My contributions: Headlines, tagline, social scripts, social copy, pause ad copy, and generated the second AI Bigfoot video.

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